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Social Media and the Workplace Training

Delivery Option: Online and In-Person
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Global Compliance’s Social Media and the Workplace course teaches employees your organization’s position on the use of social media, such as Facebook and Twitter, and how to guard against inappropriate and illegal behavior, the violation of intellectual property rights, and the disclosure of your organization’s confidential information.


Why Train on this Topic?

Organizations are struggling with how to address their employees’ use of social media and how it relates to policies concerning such issues as confidentiality, harassment, diversity in the workplace and intellectual property rights.  Social media use is a real and growing phenomenon, as demonstrated by these numbers:  

  • Twitter users create 50 million Tweets each day
  • YouTube has surpassed the 100 million user mark in the US alone
  • Facebook now has over 400 million users—who share more than 5 billion pieces of content each week
  • Over 75% of employees are already using social networking sites such as Facebook, Twitter and LinkedIn for business purposes—up from 15 percent in 2007 (Awareness, Inc.)
  • Nearly 20% of companies report that they have investigated the posting of confidential, sensitive or private information to a social network (Proofpoint)
  • Approximately 8% of companies have terminated employees for organizational violations using social media (Proofpoint)

Unfortunately, most employees don’t understand that ethics and compliance rules that apply in the physical world follow them into the virtual world regardless of whether they’re at work, home, or anywhere else they may be connected.  The risks are real to your organization’s brand, reputation, bottom line and employees, and without proper training these risks will only continue to grow.

Social Media and the Workplace Training



Who Should Take This Course?

All employees—from staff to board members.

  

What Does This Course Cover?

Social Media and the Workplace training was developed by our in-house team of ethics and compliance experts, including former Department of Justice lawyers, Chief Compliance Officers and seasoned attorneys who have real-world experience with the challenges faced by your organization.  These experts have developed a course that will enable your employees to:

  • Learn about the concept of online social networking generally and as it pertains to one's organization
  • Understand your organization’s position on the use of social media
  • Understand that the values and rules that currently govern workplace behavior also apply to interaction with the online world
  • Learn principles to guide online social networking behavior 


In less than 30 minutes, your employees will understand how their use of social media relates to and impacts confidentiality, intellectual property, harassment and respect for co-workers—as well as acceptable and ethical work performance that protects and supports your brand and your organization.  Employees will learn: 

  • To protect the organization’s confidential information
  • To be aware of intellectual property rights
  • Not to engage in illegal or inappropriate behavior while using organization resources
  • Not to let social networking activity interfere with work duties



How is the Course Information Delivered?

Through a series of scenarios and interactive exercises, employees learn practical skills that are
necessary for the appropriate use of social media in the workplace. Employees are asked to answer multiple choice questions where they consider the possible outcomes and implications of potential misuses of social media. They are also required to correctly answer five questions in a ‘Quiz Show’ exercise in order to complete the course. The course concludes with customized information about how to get assistance and report potential violations within your organization.


 

Training Preview

Social Networkers and Retaliation

“Active social networkers report far more negative experiences in their workplaces. As a group, they are much more likely to experience pressure to compromise ethics standards and to experi­ence retaliation for reporting misconduct than co-workers who are less involved with social networking.
 
  • By 32 percentage points, active social networkers are much more likely to feel pres­sure than less active networkers and non-networkers.
  • Most of the active networkers who reported misconduct say they experienced retalia­tion as a result: 56 percent compared to just 18 percent of less active social network­ers and non-networkers.”
(Source: 2011 National Business Ethics Survey)
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